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AHS Color Chart
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Pantone
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HTML
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RGB
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official
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Orange
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Orange Tint
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Navy
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Orange
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Orange Tint
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Navy
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Orange
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Orange Tint
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Navy
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144 C
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144 C 70%
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288 C
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FF8500
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FFAA4D
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00337F
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255, 133, 0
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255, 170, 77
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0, 44, 119
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non - official
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Tan
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Grey
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Tan
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Grey
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DFD8C3
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C8C8C8
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223, 216, 195
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200, 200, 200
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AHS Fonts
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Approved Font
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Optima - Arial
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Headlines
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Optima LT Std Bold - Arial Bold
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Sidebars/Subhead
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Optima Lt Std Demi - Arial Regular or Bold
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Body Copy
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Optima LT Std Medium - Arial Regular
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Notes
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While use of official colors and fonts to be standard - it is acceptable to use alternative colors/fonts for special promotional - event material.
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Images
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Stock Photo acceptable.
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Collateral
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Type
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Used
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Size
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Bleed
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Approval Required
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Lead Time
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Email (Banner-Standard)
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Yes
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601px x 132px
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No
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No
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Email (Banner-Promo)
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Yes
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601px x ###px
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No
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*Yes
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Flyer
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Yes
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Poster
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Yes
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24x36 - Standard
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Yes
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*Yes
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Slides
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Yes
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8.5 x 11 - Powerpoint
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*Yes
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*Collateral Approval by: Loretta
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